Why Social Media Marketing is Important for your Business by Jeff Lindstrom, ECHO Digital Solutions

Social media is a great way to reach millions of people worldwide. Over the last several years, having a cohesive social media strategy has become an important part of your brand’s larger digital marketing strategy. Read on to learn more about how social media can impact your business. Improving Brand Awareness Developing a social media strategy will help you increase brand and business recognition with your target customers. By being properly represented on the platforms Read More …

Why Online Reputation Management is so Important : by Jeff Lindstrom / ECHO Digital Solutions

  Properly managing your reviews online is critical for businesses. It may seem obvious as to why it’s important to have positive reviews online, but only 19% of small businesses actively manage and respond to customer reviews. By not properly managing reviews, you are losing potential sales. 90 % of Customers Check Online Reviews According to several studies, a staggering 90% to 92% of consumers say they check online reviews while considering a business. 68% Read More …

What Do You Expect?

There is nothing more invigorating than the beginning of a new year, it always signals a time for new opportunities. We set our ‘resolutions’, write down our personal and professional goals and develop our marketing plan for our business. We have great expectations that ‘this is the year’! It is now the 3rd month of the ‘new’ year, the last month of the 1st quarter – where are you with those expectations for your business? Read More …