There is nothing more invigorating than the beginning of a new year, it always signals a time for new opportunities. We set our ‘resolutions’, write down our personal and professional goals and develop our marketing plan for our business. We have great expectations that ‘this is the year’! It is now the 3rd month of the ‘new’ year, the last month of the 1st quarter – where are you with those expectations for your business?

  As a businessperson, introducing yourself is your first moment to make an impression on a potential customer whether that is shaking hands or standing up and giving your 60 Second introduction. What is amazing is that in the first 3 seconds of your first encounter, your potential customer will have evaluated you based on your demeanor, appearance, body language and how you engaged with them. First impressions are almost impossible to undo. Knowing that,

This week’s Spotlight Business of the Week is the Viera Woman’s Club! Currently led by Judith Gendron and founded in 2004, VWC focuses on several community service projects in areas such as the arts, conservation, education, international outreach, public issues, and “homelife”, a program designed to inform members of issues that affect community well-being. Unlike other community service organizations, VWC is unique because the club serves in many areas instead of focusing on one issue.

by: Joe Steckler Dear Friends, Having worked the Florida elder care system for the past 25 years, I recently conducted a self-test of the system. The disastrous results of that action prompted me to write this article, which I shall send to the authorities. I believe we have responsibility. We all should be more concerned with what potential users of Florida’s elder care services are actually being told, the problems they are encountering and the fact

This week’s Spotlight Business is: On the Edge Rock Climbing, the only indoor rock climbing facility in Melbourne! On the Edge is a fun and exciting break from typical Florida activities. No matter if you’re an experienced climber or a novice, the friendly staff and members at On the Edge Rock Climbing will help you conquer the various climbing boards, teach you climbing methods, and make you want to come back time and time again. Over